Pêle-mêle

Logo design for a second hand bookstore. Pêle-Mêle has two stores, one downtown and one uptown of Brussels, offering a wide range of cultural products from books to CDs, vinyls and games.

We have revamped the logotype based on the original version, the typeface has been carefully optimised to make the logo easy to read and to use for various purpose in the store. Also, an alternative version has been created having an ink stamp effect, which gives a vintage feeling of the logotype.